All the new perfumes you need to buy ASAP
If you ask me (and I know you didn’t, but I’m going to tell you anyway), fragrance is a beauty category we don’t have nearly enough fun with. I’m as partial to a signature scent as the next person, but I do not, however, see why said signature scent must always come with such a long-term commitment. In fact, I’m a big believer in switching up your fragrance at least once per calendar year in a bid to build a fragrance wardrobe of time capsules that transport me back to specific times and places in a single spritz.
For instance, the different editions of Marc Jacobs Daisy carried me through my late teens and early twenties, and whilst a spray of Daisy Eau Fresh screams 2011, Daisy Eau So Fresh Sorbet on the other hand keeps 2015 memories stored away in scent form forevermore. But if you’re still living in fear of the fragrance shelves, overwhelmed by choice and unsure what’s actually worth dedicating a block of time (and cash) to, we’re here to help. Because whilst we’re only eight months in, it’s already been an absolute banner year for perfume launches. Here’s our guide of the hottest new fragrances 2019 has to offer.